Author Archives: Joe Hall

UPDATED: Help Us Bring Eli Home

By | October 28, 2013

As most of you know I don’t talk very much about my disability online. But, I want to tell you all about a very special project that I have decided to help with. In previous posts I have mentioned that I have Osteogenesis Imperfecta (OI), which is a rare bone disorder that makes my bones […]

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Identifying Patterns for Fun, Profit, and Rankings – Search Exchange 2013

By | July 30, 2013

Today I had the pleasure of speaking at Search Exchange 2013! I promised all in attendance that I would share my presentation, so here it is! Here are some great resources from the presentation: Random Color Algorithm Majestic SEO Gephi – open source graph mapping software for backlink analysis Post by Justin Briggs about using […]

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30 Day Challenge: Exercise Every Day

By | July 21, 2013

In this post, I am announcing two things: A new category to my blog, and a new 30 day challenge for August. During the month of August, I am going to exercise everyday. I used to swim three days a week, but for various reasons, I quit doing that. Now I want to get back […]

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Coffee, Clarity, and Art.

By | June 30, 2013

There’s a small table in the corner of the coffee shop that I like to sit at. My back faces the large floor to ceiling windows, but it allows me to face the rest of the shop. I can see everyone from that vantage point. I enjoy watching what seems like every walk of life […]

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30 Day Challenge: No Social Media

By | May 30, 2013

Several years ago I watched this video by famed Googler, Matt Cutts. Since then I have always wanted to take a 30 day challenge. Quitting social media for 30 days has always been something I have had an interest in. However, I have never been able to, due to the demands of my career in […]

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NPR – MarketPlace

By | March 18, 2013

Joe did an interview for NPR’s MarketPlace about the closing of Google Reader.

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How To Build Your Own “Google Reader”

By | March 14, 2013

So there has been a lot of talk today about Google shutting down Google Reader. I haven’t really been concerned because years ago, I created my own. I have been calling it “Joe Reader” for years. So now that Google is killing their Reader, I have decided to release mine as Open Source code under […]

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Is Marissa Mayer Restarting Yahoo Search?

By | September 17, 2012


In July, Yahoo announced that they had hired Google famed Marissa Mayer as their new CEO. Unlike everyone else in the tech sector, I was disappointed. My disappointment stemmed from the fact that for the last several years Yahoo has been the surefire place where things go to die. This made me sad because Mayer […]

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Plugin Contest (aka how I will beat @Norcross like a drum)

By | March 31, 2012

So it has been awhile since I last developed a WordPress Plugin for free. Sure I have done dozens for clients, but it has been awhile since I have given one away. But soon all of that will change. Starting April 1st I am entering myself into a two man competition with my buddy Andrew […]

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How To Build A Kindle

By | March 31, 2012

Something odd happened about 6 months ago. I started buying books on the Kindle. This was odd to me because 1) I am usually against technology with strict DRMs and, 2) I don’t own a Kindle! I have been reading my books on my phone and on my PC. However this morning I wanted to […]

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SEO “Outing” Is Immoral

By | March 29, 2012

When I first started working in the SEO industry I couldn’t understand why “outing” was such a big deal. In fact (like others in the industry) I felt the inability to talk openly prohibited our industry from growing and handling our reputation. However, back then I was naive and inexperienced. I have now seen the […]

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How To Get Shit Done, EVERYDAY

By | February 23, 2012

Thanks to Chris Winfield for the inspiration. Don’t break the chain app: HTML Code For Mash-up Page:

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By | October 20, 2011


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FeedBurner FeedSmith 301 Redirects Not 302

By | August 8, 2011

Earlier today I was running a small SEO audit on a small WordPress site and I noticed that all Feedburner links were 302ing. This means that the search engines only view them as temporarily moved. So I looked under the hood and saw that the FeedBurner FeedSmith plugin was installed. Apparently this plugin uses 302s […]

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Internet Marketers Need To Support The Main Street Fairness Act

By | July 30, 2011

On Friday July 29th, Senator Dick Durbin (D IL) introduced the “Main Street Fairness Act” which allows for a standardized method for states to collect sales tax for online retailers. I completely disagree with the majority of rhetoric surrounding this issue, including the dialog coming out of Durbin’s office, but I do support this legislation. […]

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